Morningstar farms “Fork drop'“

MorningStar Farms was getting lost amid a sea of plant-based sameness. They needed a way to appeal to millennials and Gen-Z and become top-of-social-obsessed mind. We took them to a beautifully stupid place with an influencer-led campaign that invited people to humblebrag their little wins with #ForkDrop. But why though? Because whenever you eat MorningStar Farms, you’re actually helping to save the planet. So it’s a win-win for everyone really. Worth it! #ForkDrop